Discover SHe Label
SHe, Safe & Happy everywhere is our promise to all women.
We are the only independent and global label to certify hotels
meeting female guests expectations.
Our recommendations are based on our exclusive survey on
5.000 women in 5 countries
to better understand what really matters to them:
Women represent 64 % of global travelers and 52 % of business travelers.
Women consider that the hospitality sector does not fully meet their needs as traveler.
Women consider that SHe Travel Club label will be a key decision factor to book a hotel.
Business female travelers consider their companies should prioritize their safety when booking hotels.
Our 3 levels of certification:
Silver – Gold – Platinum
Discover our 4 pillars
We work with hotels and experts to understand and breakdown the best practices to make hotels more adapted to their female clientele.
You will find in all certified hotel a SHe signature Kit
SHe Signature Kit
What can you find in SHe Signature Kit ?
■ Makeup remover
■ Nail polish remover
■ Hygienic pads
(on demand at reception)*